Hortau Secures $10 Million Investment to Further Growth in North America

hortau-team-smSAN LUIS OBISPO, Calif. (Feb. 4, 2016) – Hortau, a provider of precision irrigation management systems and services since 2002, has secured $10 million in financing to fuel company growth and broaden its service offering to growers in North America.

The investment is the third major round of financing in the past 20 months for Hortau, establishing itself as a proven leader in precision irrigation management for agriculture.

The $10 million U.S. investment comes from a group that is led by Advantage Capital Agribusiness Partners, LP (ACAP), and joined by BDC Capital, Inc., and repeat investors Avrio Ventures LP II and Capital régional et coopératif Desjardins.

Hortau CEO Jocelyn Boudreau said the investment will allow Hortau to continue growing its operations, expanding on its success from 2015. Last year, Hortau launched a new line of ST irrigation management systems, an upgraded automation platform, and significantly upgraded its software and mobile applications.

“This recent investment will allow us to continue making our platform better, following our mission to deliver more value for growers,” Boudreau said. “Along with more direct field support, this coming year will see more ground-breaking features added to our hardware and software, such as advanced data analytics tools, powerful dashboards, responsive data reporting as well as new partnerships that will give our platform added versatility.”

To remain at the forefront of crop stress and irrigation management technology, Hortau will further grow its technical, grower support and R&D teams in 2016 and also expand into additional regions.

“Hortau has built a world-class platform in delivering best-in-class precision agriculture systems to its clients,” said Aki Georgacacos, a founding partner of Avrio Capital. “We are thrilled to have secured support from Advantage Capital Agribusiness Partners and BDC as we move to continue to consolidate Hortau’s global leadership position in the sector.”

Hortau’s smart irrigation management system, combined with its easy-to-use mobile software, reports to growers how crops are faring in real time – before stresses such as drought or lack of aeration can have a negative impact on the crop.

This proprietary, plant-centric approach helps detect plant stress using soil tension, ensuring optimal crop growth, and reducing water and energy consumption, as well as environmental impacts such as fertilizer leaching.

“From the beginning, Hortau has demonstrated innovation in creating solutions for water conservation and drought, all of which provide vital information to farmers,” said Timothy Hassler, Principal at Advantage Capital. “We are excited to kick off the New Year with this additional investment in Hortau and look forward to supporting the company’s growth.”

Advantage Capital Agribusiness Partners, LP (ACAP) is a $154.5-million fund, licensed as a Rural Business Investment Company (RBIC) by the U.S. Department of Agriculture (USDA), focusing on businesses involved in the production, processing and supply of agricultural products.

Visit Hortau.com for more information on Hortau’s proprietary irrigation management systems, and simplified software and mobile apps, or contact us at (805) 545-5994, Ext. 358 or media@

About Advantage Capital Agribusiness Partners

Advantage Capital Agribusiness Partners, LP (ACAP) is a $154.5-million fund, licensed as a Rural Business Investment Company (RBIC) by the U.S. Department of Agriculture (USDA), focusing on businesses involved in the production, processing and supply of agricultural products.

It is a partnership between Advantage Capital Partners and nine Farm Credit organizations: AgCountry Farm Credit Services (Fargo, N.D.); AgStar Financial Services (Mankato, Minn.); AgriBank (St. Paul, Minn.); Capital Farm Credit (Bryan, Texas); CoBank (Denver, Colo.); Farm Credit Bank of Texas (Austin, Texas); Farm Credit Services of America (Omaha, Neb.); Farm Credit Services of Mid-America (Louisville, Ky.); and United FCS (Willmar, Minn.). Farm Credit supports rural communities and agriculture with reliable, consistent access to credit and financial services.

About Avrio Capital

Avrio Capital was established in 2006 to identify and invest in innovative food and agriculture companies that provide solutions to global challenges in the areas of health, wellness and sustainability.

Avrio is a hands-on investor that works alongside its portfolio companies to provide the support and resources needed to transform emerging companies into successful, globally competitive enterprises. For more information, visit AvrioCapital.com.

About BDC Capital, Inc.

A subsidiary of BDC, BDC Capital offers a full spectrum of specialized financing and investment solutions to help Canadian entrepreneurs achieve their full growth potential. With more than $1.6 billion under management, BDC Capital takes a strategic, patient approach to nurture companies’ development over the long term.

From venture capital to equity to growth and transition capital, our team of over 100 experienced, local professionals partner with entrepreneurs to identify and meet their needs on flexible terms. Some of the sectors in which we specialize include IT, industrial/clean/energy technology, and healthcare. For more information, please visit www.bdccapital.ca or follow us on Twitter at @BDC_Capital.

About Capital régional et coopératif Desjardins

Desjardins (CRCD) has a real affinity for SMEs. Since its inception in 2001, CRCD, a public corporation, has actively participated in Québec’s economic development. Together with its manager, Desjardins Business Capital régional et coopératif, CRCD has deployed innovative and unparalleled solutions in the entrepreneurial market in the form of various partnerships that now form its ecosystem.
With over 100,000 shareholders and net assets of $1,593 million, CRCD is a lever of choice for cooperatives and regional SMEs seeking to achieve their full potential. As at June 30, 2015, CRCD and its ecosystem supported the growth of 388 companies, cooperatives and funds in various industries spanning all Québec regions, while helping to create and retain 62,000 jobs. www.capitalregional.com

About Hortau

Hortau, a global leader in wireless, web-based irrigation management systems, was founded in 2002 by two agriculturally minded entrepreneurs, Dr. Jean Caron, agronomist, Ph.D in Soil Physics, and Jocelyn Boudreau, agricultural engineer, M.Sc. in Soil Physics.

Hortau’s patented, irrigation management solutions help growers detect plant stress, ensuring optimal crop growth while reducing water and energy use as well as eliminate environmental impacts of crop production.

With U.S. operations based in San Luis Obispo, Calif., Hortau has offices, representatives and technicians throughout North America, including a Canada headquarters in Quebec.

For more information, contact us at (805) 545-5994, Ext. 358 or media@